The definitive Premier League kit parade 2010/11 (New Additions!)
With only a month to go until the start of the new season fans up and down the country will be making room in their wardrobe for the annual addition of their club’s new replica kit. With numerous sides changing kit manufacturer and sponsor over the last couple of months this summer has seen more new shirts put on the market than ever before. Sport.co.uk runs through all the new designs from garish (Everton bow your head in shame) to simple, from avant-garde to tradional.
Nike have restored the white sleeves to Arsenal’s home jersey while returning to yellow for the away strip. The American brand have also kept Manchester United’s home apparel simple, abandoning the experimental ‘V’ which angered many traditionalists at Old Trafford. Aston Villa fans will no doubt be pleased with their simple claret and blue number with Randy Lerner apparently keen not to rock the boat too much.
After last season’s ‘cycle shirt’ design Adidas have returned Chelsea to a V-neck while adding a splash of red to spice up the blue. Not only do Liverpool have a new manager and a new sponsor they also have two new Adidas kits with the Anfield outfit harking back to the late eighties and early nineties in both designs. The Brand with the Three Stripes has also snapped up Stoke City providing the Potters with an updated version of their usual red and white bars.
Established big-hitter Umbro have continued their ‘Tailored in England’ approach, which was honed for Fabio Capello’s England flops, by producing uncomplicated efforts for Manchester City, Sunderland, Blackburn Rovers and West Bromwich Albion. Puma have reacted to criticism from supporters at White Hart Lane and got rid of the horrific yellow which sullied last year’s Tottenham Hotspur home shirt while also adding Newcastle United’s huge kit-wearing fan base to their portfolio.
Reebok and Le Coq Sportif Sportif continue their relationship with Bolton Wanderers and Everton respectively while Kappa take over from Nike at Fulham.
Interestingly several less well known manufacturers are starting to make head way at the top of the English game. Carbrini debut in the Premier League using designs worn by Blackpool in their successful promotion campaign, Xtep will make Birmingham City's shirts, Italians Macron take over West Ham United, MiFit have signed a deal with Wigan Athletic (shirts yet to be released) while Wolves have new shirts made by Swiss company Burrda.
Arsenal Home / Nike /
Arsenal Away / Nike /
Arsenal Third / Nike/
Aston Villa Home / Nike /
Aston Villa Away / Nike /
Birmingham City Home / Xtep /
Birmingham City Away / Xtep /
Blackburn Rovers Home / Umbro /
Blackburn Rovers Away / Umbro /
Blackpool Home / Carbrini / (Sponsor to change to Wonga.com)
Blackpool Away / Carbrini / (Sponsor to change to Wonga.com)
Blackpool Third / Carbrini / (Sponsor to change to Wonga.com)